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News & Press: CalAdvisor Newsletter

The Importance of Key Contacts

Tuesday, January 19, 2016   (0 Comments)
Posted by: Shari McHugh, Lobbyist
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There is no doubt about it—the insurance industry is highly regulated and extremely politically vulnerable. As small business owners and agents, you are all confronted daily with government regulations and mandates that affect our businesses and their profitability. Since you must comply with the rules that regulate your industry, it is imperative that you are actively involved in the political process and work to effectively influence legislation and regulations that impact our businesses. 

How do you do this? First, you must interact with our legislators. Personal contact is the most important source for legislators to learn how proposed laws impact their constituents. If your legislators do not hear from you, then your silence is viewed as consent. 

The skills that enable you to be successful insurance agents and advisors also enable you to effectively debate issues and advance your positions. In addition, your partnership with NAIFA-California provides you with solid data and facts generated by NAIFA-California’s professional staff, which assist you with speaking to legislators regarding issues that affect your businesses and communities.

When communicating with legislators, it is very important to articulate the critical and valuable services that you perform in their communities. In addition, you must indicate that you are finding that economic conditions, systemic cost-drivers and over-regulations are increasing costs to your clients, sometimes beyond their ability to afford products that are very important to their financial stability. You should be candid and passionate when dealing with clients about their financial needs and you should bring the same passion and candor when talking to legislators about important public policy issues.

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